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HKBN will email a “Notification of Product/Premium Redemption”("redemption email”) to customers’ registered email address within 4 working days after customer successfully complete the purchase order.
Remarks: When Customer purchases or collects any Apple product(s) at shop, Customer shall immediately verify whether the product model shown on the package is the same as the chosen product. Upon successful payment or Customer signing the “Acknowledgement Receipt of HKBN Product/Premium Redemption” (if applicable), no return, exchange or refund requests will be accepted. If the purchased or collected Apple product is iPhone, HKBN staff will activate the relevant product immediately. If the Apple product(s) (including iPhone) is/are delivered via courier service, no return, exchange or refund requests will be accepted, while iPhone will be activated before delivery to Customer.
Key feature bullets
· SAY HELLO TO A GOOD BUY—iPhone 17e comes with many of the same great features as iPhone 17, at a wallet-friendly price.
· ACTION BUTTON—Quick customizable access to your favorite apps and features, or use visual intelligence to learn about your surroundings.3
· DESIGNED TO LAST—iPhone 17e is protected by Ceramic Shield 2 on the front, with 3x better scratch resistance than the previous generation.
· STUNNING DISPLAY—The 6.1-inch Super Retina XDR display makes photos pop and text easy to read.1 And the seven-layer antireflective coating reduces glare—even in bright sunlight.
· ALL-DAY BATTERY LIFE—Text, browse, and binge movies and shows for hours on end.2 Charge fast with USB-C and now with MagSafe.
· FAST WIRELESS CHARGING. ALL IN A SNAP WITH MAGSAFE.—iPhone 17e lets you charge wirelessly up to 15W, compared to 7.5W with iPhone 16e. That means when you need to charge, it’s easy, convenient, and fast.4
· A19 CHIP. BLASTS AND LASTS.—A19 makes everything you do feel fast and fluid for years to come—including powerful AAA gaming, 4K streaming, and more.
· TWO ADVANCED CAMERAS IN ONE—The 48MP Fusion camera delivers optical-quality 2x Telephoto. And next-generation portraits let you capture the moment in photos and turn them into beautiful portraits later by adding a background blur after the shot.
· MORE SPACE FOR WHAT MATTERS—With storage starting at 256GB, there’s plenty of room for everything you love, now and in the future—from super-high-resolution photos and 4K videos to your favorite apps, games, and more.
· VITAL SAFETY FEATURES—With Crash Detection, iPhone can detect a severe car crash and call for help if you can’t.5
· IOS AND APPLE INTELLIGENCE. EFFORTLESSLY HELPFUL EVERY DAY.6— Personal, private, powerful. Write, express yourself, and get things done effortlessly with advanced features like Call Screening, Clean Up, Live Translation, and visual intelligence.3
· PRIVACY—Use Face ID to securely unlock, sign in, and pay.
1The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.06 inches (iPhone 17e), 6.27 inches (iPhone 17, iPhone 17 Pro), 6.55 inches (iPhone Air), or 6.86 inches (iPhone 17 Pro Max) diagonally. Actual viewable area is less.
2All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/hk/en/batteries and apple.com/hk/en/iphone/battery.html for more information.
3Visual intelligence is available on any Apple Intelligence–enabled iPhone. Some capabilities may not be available in all languages and regions. For more details, see https://support.apple.com/121115#visual-intelligence.
4Up to 50% Charge in 30 Minutes. Testing conducted by Apple in January 2026 using preproduction iPhone 17e units and software, and USB‑C Charge Cable with Apple 20W USB-C Power Adapter (Model A2305). Fast-charge testing conducted with drained iPhone units. Times measured from the appearance of the Apple logo as the unit started up. Charge time varies with settings and environmental factors; actual results will vary.
5iPhone 17e, iPhone 17, iPhone 17 Pro, and iPhone Air can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
6Apple Intelligence is available in beta. Some features may not be available in all regions or languages. For feature and language availability and system requirements, see support.apple.com/121115.
Technical specifications
Go to apple.com/hk/en/iphone/compare for a complete set.
HKBN will email a “Notification of Product/Premium Redemption” ("redemption email”) to customers’ registered email address at Shoppy within 4 working days upon order completion . Customers must pick up Apple products they purchased in person (Third party authorization is not accepted) at designated "HKBN Shops" and at designated redemption period stated on the redemption email. Customers must present the redemption email and HK Identity Card for verification to our staff before pick up the products. Please keep safe of the redemption email.
Product is subject to availability. The redemption date is subject to stock availability and logistic arrangement.
Products sold at Shoppy cannot be refunded and exchanged. In case of any disputes, the decision of HKBN shall be final and conclusive.
Important Notes of Apple Products:
1) When customers collect any Apple product(s) at "HKBN Shops", customers shall immediately verify whether the product model shown on the package is the same as the chosen product. Customers shall sign the “Acknowledgement Receipt of HKBN Product/Premium Redemption” (if applicable), no return, exchange or refund requests will be accepted. If the collected Apple product is iPhone, HKBN staff will activate the relevant product immediately.
2) If product defect occurs during the warranty period, please bring the Apple product and Shoppy Purchase Receipt or “Notification of HKBN Product/Premium Receipt Confirmation” to the service center of the manufacturer / supplier for examination and repair.
3) You have read and understood, and agree to the terms and conditions of Apple's end-user software license agreement.
4) In case of any disputes, the decision of HKBN shall be final and conclusive.